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    Business
  3. Study Set
    Principles of Marketing
  4. Exam
    Exam 14: Engaging Consumers and Communicating Customer Value: Integrated Marketing Communications Strategy
  5. Question
    The Percentage-Of-Sales Budget Is Based on the Availability of Funds
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The Percentage-Of-Sales Budget Is Based on the Availability of Funds

Question 104

Question 104

True/False

The percentage-of-sales budget is based on the availability of funds rather than on opportunities.

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