Multiple Choice
This allows national advertisers to purchase space in multiple major U.S. newspapers, preparing one ad that will be accepted by all of them.
A) display advertising
B) the SAU
C) co-op advertising
D) open rate discounts
E) make-up ads
Correct Answer:
Verified
Correct Answer:
Verified
Q49: When the newspaper strives to develop a
Q50: According to the Newspaper Association of American,
Q51: Advertising NOT categorized as classified is called:<br>A)display.<br>B)local.<br>C)open.<br>D)national.<br>E)banner.
Q52: A major concern of media buyers in
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