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  3. Study Set
    Strategic Marketing Study Set 1
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    Exam 2: Situation Assessment - the External Environment
  5. Question
    ________ Occurs When a Product Provides More Value to Each
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________ Occurs When a Product Provides More Value to Each

Question 17

Question 17

Multiple Choice

________ occurs when a product provides more value to each customer when more overall customers own or use the product.


A) Network effect
B) Virtuous circle
C) Economy
D) Synergy

Correct Answer:

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