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    Marketing Research Study Set 2
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    Exam 11: Using Measurement Scales to Build Marketing Effectiveness
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    Which of the Following Scale Types Is Similar to Graphic
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Which of the Following Scale Types Is Similar to Graphic

Question 17

Question 17

Multiple Choice

Which of the following scale types is similar to graphic rating scales?


A) rank order scale
B) itemized rating scale
C) Likert
D) Stapel

Correct Answer:

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