Multiple Choice
Hershey Chocolate Company is making an estimate of the amount of candy it expects to sell during the Christmas season based on a specified level of marketing effort. The method Hershey uses for forecasting sales includes all of the following except
A) executive judgments.
B) surveys of buyers or sales personnel.
C) time-series analysis.
D) correlation analysis.
E) financial ratios.
Correct Answer:
Verified
Correct Answer:
Verified
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