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    Preface to Marketing Management
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    Exam 6: Product and Brand Strategy
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    Identify a Method of Differentiating a Relatively Homogeneous Product
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Identify a Method of Differentiating a Relatively Homogeneous Product

Question 34

Question 34

Multiple Choice

Identify a method of differentiating a relatively homogeneous product. 


A)  Market penetration
B)  Mass marketing
C)  Distinctive packaging
D)  Family branding

Correct Answer:

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