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DLW,an Automobile Manufacturer,has Found That Sales of It RockStar SUV

Question 17

Multiple Choice

 DLW,an automobile manufacturer,has found that sales of it RockStar SUV has fallen over the last few years.It introduces a new,revamped version of the SUV with the latest GPS technology and vehicle safety features.The company stops production of the old model in order to invest all of its resources into marketing this new model.Which of the following growth strategies is DLW employing?


A)  Market development
B)  Market penetration
C)  Product development.
D)  Market penetration.

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