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YumBurgerz, a Fast-Food Outlet, Introduced New Burgers Made with Cheese

Question 9

Multiple Choice

YumBurgerz, a fast-food outlet, introduced new burgers made with cheese that had low fat content without compromising their taste.This ingredient brought down the price of the burgers and the burgers were an instant success in the market.Which of the following factors was responsible for the quick diffusion of these burgers?


A) High compatibility
B) Complexity
C) Trialability
D) Observability
E) Relative advantage

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