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A "Love Has No Labels" Public Service Advertising Campaign That

Question 84

Multiple Choice

A "Love Has No Labels" public service advertising campaign that was sponsored by the Ad Council filmed a live event where skeleton images embraced behind a large x-ray screen, then the people walked out from behind the screen. The people who embraced represented different pairings of gender, race, sexual orientation, religion, ability, and age. This video used a(n) _____________________ appeal to get viewers to look at their expectations and implicit bias.


A) emotional
B) news
C) product popularity
D) product feature
E) favorable price

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