An Advertisement for Pete's Peanut Butter Centers on the Perception

Multiple Choice

An advertisement for Pete's Peanut Butter centers on the perception that peanut butter has a high fat content.It goes on to state that Pete's Peanut Butter is a rich source of protein and fiber and also has a great taste.The ad closes by stating that Pete's Peanut Butter contains less fat than most other peanut butter brands in the market.This is an example of a

A) confrontational appeal.
B) recency appeal.
C) nonverbal message.
D) refutational appeal.
E) one-sided message.