Multiple Choice
Jorge realized his core target audience was characterized by common leisure activities (museum visits, polo matches) , shopping patterns (preference for boutiques, designer labels) , and media habits (read , ) . His target audience may be most appropriately characterized by
A) avoidance reference group.
B) social class.
C) motives.
D) situational influences.
E) demographics.
Correct Answer:

Verified
Correct Answer:
Verified
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