Multiple Choice
Which of the following methods of measuring effectiveness of advertising on the Web has become the universally accepted method adopted by ad agencies?
A) hits
B) clicks
C) impressions/page views
D) click-through rate
E) none of the above
Correct Answer:

Verified
Correct Answer:
Verified
Related Questions
Q3: One of the most used forms of
Q45: Many shopping bots have become _ or
Q46: _ is a worldwide means of exchanging
Q47: Which of the following has been cited
Q49: Interactive TV,interactive CD-ROMs,kiosks,and interactive phones:<br>A)are viewed by
Q51: Which of the following statements explains why
Q52: _ organize and format Web-based content in
Q53: What was the primary objective marketers sought
Q54: Which of the following has been cited
Q55: The increasing use of broadband among Internet