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    Advertising and Promotion
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    Exam 15: The Internet and Interactive Media
  5. Question
    Which of the Following Has Been Cited as a Disadvantage
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Which of the Following Has Been Cited as a Disadvantage

Question 54

Question 54

Multiple Choice

Which of the following has been cited as a disadvantage associated with using the Internet?


A) inability to use message tailoring
B) lack of sales potential
C) costs
D) poor reach
E) all of the above

Correct Answer:

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