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    Exam 10: Evaluation of Print Media
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    A Magazine with a Circulation of 100,000 and 2 Readers
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A Magazine with a Circulation of 100,000 and 2 Readers

Question 64

Question 64

Multiple Choice

A magazine with a circulation of 100,000 and 2 readers per copy would have a _____ of 200,000.


A) certified audience
B) calculated market
C) total audience
D) circumscribed market
E) market aggregate

Correct Answer:

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