Which of the Following Questions Should Be Used as a Criterion

Multiple Choice

Which of the following questions should be used as a criterion when evaluating creative output?

A) Does the creative approach communicate a clear and convincing message to the customer?
B) Is the creative approach consistent with the creative strategy and creative objectives?
C) Is the creative approach appropriate for the target audience?
D) Is the creative approach consistent with the brand's marketing and advertising objectives?
E) All of the above questions should be used as criteria when evaluating creative output.