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    Advertising and Promotion
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    Exam 5: The Communication Process
  5. Question
    Communication Problems in International Marketing Include Misinterpretation Of
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Communication Problems in International Marketing Include Misinterpretation Of

Question 112

Question 112

Multiple Choice

Communication problems in international marketing include misinterpretation of:


A) brand names
B) ad slogans
C) signs and symbols
D) language
E) all of the above

Correct Answer:

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