Multiple Choice
Kenya was asked to look at a television ad for a movie that was going to be released in December.She was then asked her reactions to the ad-Did it make her want to see the movie? Did the title seem appropriate? Did she feel that she understood the subject of the movie? As a result of using _____,it was determined that the communication created the appropriate reactions.
A) cognitive responses
B) affective responses
C) selective impressions
D) elaborations
E) conative impressions
Correct Answer:
Verified
Correct Answer:
Verified
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