Yonique Was a Beverage Made from Yogurt

Multiple Choice

Yonique was a beverage made from yogurt.It was similar in consistency to a milkshake,but made with yogurt instead of milk.Even though its manufacturer tried to use marketer-induced problem recognition,the product failed in large measure because:

A) consumers did not see a need for the product
B) the product was not homogeneous
C) marketers cannot induce problem recognition
D) consumers do not engage in novelty-seeking behavior
E) problem recognition does not occur with new products