Multiple Choice
The ________ model is any model in which a low score on one attribute can be offset by a higher score on another.
A) cluster
B) segmentation
C) compensatory
D) attribution
Correct Answer:

Verified
Correct Answer:
Verified
Related Questions
Q73: According to the VALS system developed by
Q74: Which of the following is one of
Q75: While evaluating options in a consideration set,the
Q76: In technology-based markets,the marketing manager must understand
Q77: _ is the concept that a customer
Q79: Which of the following is an example
Q80: List and briefly describe the three different
Q81: According to the VALS system developed by
Q82: Treating each customer seperately and giving the
Q83: Perception,not reality,drives purchasing behavior.