Multiple Choice
For which type of promotion must participants act according to the specific rules and may or may not be required to submit proofs of purchase?
A) tie-in promotions
B) sweepstakes
C) cooperative promotions
D) contest
E) self-liquidating promotion
Correct Answer:

Verified
Correct Answer:
Verified
Q8: Which type of consumer promotion offers consumers
Q9: Which of the following is the typical
Q10: Continuity programs are also referred to as
Q11: When evaluating promotions,efficiency represents a promotion's cost-per-thousand.
Q12: Compare and contrast overlay and tie-in promotions
Q14: Which type of premium can build sales
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Q16: _ refers to two or more brands
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Q18: Which of the following is FALSE regarding