Multiple Choice
In the context of consumer choice, which of the following statements is true?
A) Consumers have gradually become less brand-loyal and more store-loyal.
B) Consumers do not tend to consider the products that are carried by a particular store.
C) Store image does not play any role in consumer choice.
D) The location of a store does not play any role in consumer choice.
Correct Answer:

Verified
Correct Answer:
Verified
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