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    Advertising and Promotion Study Set 1
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    Exam 12: Evaluation of Media: Magazines and Newspapers
  5. Question
    Magazine Advertisements That Extend to the End of a Page
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Magazine Advertisements That Extend to the End of a Page

Question 68

Question 68

Multiple Choice

Magazine advertisements that extend to the end of a page rather than leaving a margin around the ad are called:


A) gatefolds.
B) bleed pages.
C) overscans.
D) overruns.
E) total page ads.

Correct Answer:

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