Multiple Choice
A chocolate manufacturer advertises heavily during Christmas with an ad that shows only a picture of red, green, and silver wrapped chocolates. The advertiser's aim is to create top-of mind awareness among consumers. In this scenario, the chocolate manufacturer is using _____ advertising.
A) transformational
B) reminder
C) rational
D) consumer-generated
E) teaser
Correct Answer:
Verified
Correct Answer:
Verified
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