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    Advertising and Promotion Study Set 1
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    Exam 9: Creative Strategy: Implementation and Evaluation
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    _____ Are Catchy Songs About a Product or Service That
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_____ Are Catchy Songs About a Product or Service That

Question 69

Question 69

Multiple Choice

_____ are catchy songs about a product or service that usually carry the advertising theme and a simple message.


A) Headlines
B) Taglines
C) Voice-overs
D) Jingles
E) Needledrops

Correct Answer:

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