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  3. Study Set
    Advertising and Promotion Study Set 1
  4. Exam
    Exam 7: Establishing Objectives and Budgeting for the Promotional Program
  5. Question
    In the Objective and Task Method to Budget Setting, Managers
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In the Objective and Task Method to Budget Setting, Managers

Question 33

Question 33

True/False

In the objective and task method to budget setting, managers closest to the marketing effort do not have specific strategies to achieve the objective.

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