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  3. Study Set
    Advertising and Promotion Study Set 1
  4. Exam
    Exam 7: Establishing Objectives and Budgeting for the Promotional Program
  5. Question
    Under the DAGMAR Model, a _____ Can Be Performed By
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Under the DAGMAR Model, a _____ Can Be Performed By

Question 16

Question 16

Multiple Choice

Under the DAGMAR model, a _____ can be performed by, and attributed to, advertising rather than to a combination of marketing factors.


A) human resources task
B) financial task
C) communications task
D) marketing task
E) product production task

Correct Answer:

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