Multiple Choice
A retailer has a database of past sales by season,by store,and by merchandise classification.This database is used as a guide in planning and control.The database is an example of ________.
A) internal secondary data
B) external secondary data
C) a survey
D) observation
Correct Answer:
Verified
Correct Answer:
Verified
Q13: Sources of internal secondary data include budgets,sales
Q14: Which of these is not a benefit
Q15: A retailer wishes to determine how many
Q16: In a nondisguised survey,a respondent is told
Q17: Retail information systems can be used by
Q19: The information needs of retail managers are
Q20: Experiments can take place only in contrived
Q21: A retailer wants to study the effect
Q22: A franchisee needs to determine its sales
Q23: A retailer plans to study store loyalty