Multiple Choice
Profit-making firms are about creating value:
A) this value is simply the profit generated at the end of the year.
B) they must create value for several stakeholder groups if this is to result in sustainable long-term profit generation.
C) value to some stakeholders (e.g. customers) may be difficult to quantify in money terms.
D) both c and b.
Correct Answer:

Verified
Correct Answer:
Verified
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