Multiple Choice
With a product-centric approach,
A) all decisions start with the customer.
B) building long-lasting customer relationships is key.
C) the organization focuses on new account development and market share growth.
D) the organization is externally focused.
E) product positioning highlights what the product can do to meet customer needs.
Correct Answer:
Verified
Correct Answer:
Verified
Q20: At Arbol Industries organizational, not functional, objectives
Q21: The opposite of customer centric is<br>A) product
Q22: Throughout a customer-focused organization, there is<br>A) a
Q23: When different parts of the company do
Q24: McDonald's is so focused on the customer
Q26: Arbol Industries' Operating Committee discovered that each
Q27: The business orientation of a product-centric company
Q28: It is the customer who determines what
Q29: A customer-centric approach<br>A) emphasizes selling products to
Q30: McDonald's was the first organization in its