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    Exam 14: Sales Promotion
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    A _____ Is a Configuration of Products That Occupy a Shelf
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A _____ Is a Configuration of Products That Occupy a Shelf

Question 56

Question 56

Multiple Choice

A _____ is a configuration of products that occupy a shelf section in a store offered to resellers by manufacturers.


A) slotting plan
B) planogram
C) promotional layout
D) retail format
E) store layout

Correct Answer:

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