Multiple Choice
Which media vehicle is described as having few valid measurement techniques,a flexible message platform,and limited creative capabilities?
A) Television
B) Interactive media
C) Radio
D) Outdoor
E) Newspapers
Correct Answer:

Verified
Correct Answer:
Verified
Related Questions
Q13: The advertiser needs to know _ to
Q14: Effective reach refers to the:<br>A)number of people
Q15: The overlap that occurs due to people
Q16: General Foods wishes to determine the percentage
Q17: If the ad is placed on two
Q19: According to _,a media buyer for a
Q20: Recreation vehicles (RVs)advertise throughout the year but
Q21: Which of the following situations offers the
Q22: _ are plans of action designed to
Q23: Magazine A has a cost for a