Multiple Choice
An ad for Ford Focus shows four college-aged students hunting for a parking place in a large,nearly full parking garage.When they finally find a spot and put the car in place,they discover that it is such a tight fit that they can't open the car doors to get out.A moment of concern is followed by a moment of enlightenment when one of them remembers the hatchback.The commercial ends with them all leaving the parked car through the hatchback.This commercial is a(n) :
A) dramatization with a humorous appeal.
B) animation with the intent of creating a personality brand.
C) slice-of-life with a fear appeal.
D) demonstration with an emotional appeal.
E) straight sell with a humorous appeal.
Correct Answer:

Verified
Correct Answer:
Verified
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