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    Advertising and Promotion Study Set 2
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    Exam 6: Creative Strategy: Planning and Development
  5. Question
    According to Robert Smith,_____ Ads Combine,connect,or Blend Normally Unrelated Objects
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According to Robert Smith,_____ Ads Combine,connect,or Blend Normally Unrelated Objects

Question 73

Question 73

Multiple Choice

According to Robert Smith,_____ ads combine,connect,or blend normally unrelated objects or ideas.


A) originality
B) synthesis
C) flexibility
D) animatic
E) elaboration

Correct Answer:

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