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  3. Study Set
    Contemporary Advertising Study Set 1
  4. Exam
    Exam 6: Market Segmentation and the Marketing Mix
  5. Question
    Market Concentration Reduces the Number of Geographic Targets for an Advertiser
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Market Concentration Reduces the Number of Geographic Targets for an Advertiser

Question 23

Question 23

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Market concentration reduces the number of geographic targets for an advertiser.

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