Multiple Choice
An automobile dealer in Houston, after a very cold winter, found himself with a very large inventory. He experimented with offering a free trip to New York with every car sold. He recorded sales after the promotion. This is an example of:
A) exploratory research
B) causal research
C) descriptive research
D) continuous panel research
E) longitudinal research
Correct Answer:

Verified
Correct Answer:
Verified
Q1: Best Foods Corporation hired an outside marketing
Q5: Simulated test markets:<br>A) provide protection from competitors.<br>B)
Q7: The local Pizza Hut franchisee is interested
Q9: Compare and contrast depth interviews with focus
Q11: Focus groups are a great tool for
Q11: The manager of the Golden Orange Drink
Q27: Dummy tables<br>A)are a statement of how the
Q29: Using different ads in different geographic areas
Q35: The two types of experiments that can
Q89: Which of the following is FALSE?<br>A)Benchmarking involves