Implicit Test of Memory to Test Brand Recall Refers To

Multiple Choice

Implicit test of memory to test brand recall refers to:

A) asking respondents direct questions about the ads of a particular brand.
B) asking respondents to estimate the shelf life of different brands in a particular product category.
C) asking respondents to make comparisons between brands in the same product category.
D) asking respondents to name brands that belong to a particular product category.
E) asking respondents to mention the details of the ad of a particular brand.