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  3. Study Set
    Services Marketing
  4. Exam
    Exam 2: Conceptual Framework of the Book: the Gaps Model of Service Quality
  5. Question
    Provider _____ Is the Discrepancy Between the Development of Customer-Driven
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Provider _____ Is the Discrepancy Between the Development of Customer-Driven

Question 9

Question 9

Multiple Choice

Provider _____ is the discrepancy between the development of customer-driven service standards and actual service performance by company employees.


A) Gap 1
B) Gap 2
C) Gap 3
D) Gap 4

Correct Answer:

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