Multiple Choice
Which of the following is NOT a type of local advertiser?
A) Dealers or local franchisees of national companies that specialize in one main product line or service.
B) Stores that sell a variety of branded merchandise like department stores.
C) National companies that design their strategies and campaigns to appeal to various demographic or psychographic groups.
D) Specialty businesses and services such as banks.
E) Governmental, quasi-governmental, and nonprofit organizations such as utility companies and charities.
Correct Answer:

Verified
Correct Answer:
Verified
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