At a 2006 Convention,chiropractors Learned That Only About 7 Percent

Multiple Choice

At a 2006 convention,chiropractors learned that only about 7 percent of Americans currently visit a chiropractor,and the small amount of media coverage about chiropractic is usually negative or wrong.What type of promotion can chiropractors use to improve their public image?

A) Human resources management
B) Communications management
C) Public relations
D) Corporate identity advertising
E) Sales relationship management