Multiple Choice
Which of the following statements describes a disadvantage that has traditionally set newspapers apart from other media?
A) Newspapers may have overlapping circulation.
B) Newspapers are comprehensive in scope.
C) Newspaper readership is concentrated in time.
D) Newspapers do not provide an advertiser with any creative flexibility.
E) Newspapers are an active medium.
Correct Answer:

Verified
Correct Answer:
Verified
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