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    Marketing Management Study Set 4
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    Exam 9: Service As the Core Offering
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    Caesars Has Found That Customers Who Are in the Zone
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Caesars Has Found That Customers Who Are in the Zone

Question 4

Question 4

True/False

Caesars has found that customers who are in the zone of indifference make the best potential targets for their promotions.They respond and change from being indifferent to becoming advocates.

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