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    Marketing Management Study Set 4
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    Exam 6: Segmentation, target Marketing, Positioning, and CRM
  5. Question
    Companies Often Try to Draw the Attributes Necessary to Position
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Companies Often Try to Draw the Attributes Necessary to Position

Question 1

Question 1

Multiple Choice

Companies often try to draw the attributes necessary to position a firm.The process of drawing two attributes at a time to visualize the market is called ________.


A) Virtual mapping
B) Perception training
C) Visual mapping
D) Perceptual mapping
E) Flow charting

Correct Answer:

verifed

Verified

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