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    Contemporary Advertising Study Set 1
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    Exam 9: Planning Media Strategy
  5. Question
    Due to the Availability of Technological Timesavers and Shortcuts,the Media
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Due to the Availability of Technological Timesavers and Shortcuts,the Media

Question 64

Question 64

True/False

Due to the availability of technological timesavers and shortcuts,the media planner does not have to know the product,the market,and the media,and to then make the call.

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