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    Contemporary Marketing Study Set 1
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    Exam 9: Market Segmentation, Targeting, and Positioning
  5. Question
    In the Context of the VALS Framework,"devouts" Are Consumers Who
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In the Context of the VALS Framework,"devouts" Are Consumers Who

Question 78

Question 78

True/False

In the context of the VALS framework,"devouts" are consumers who emphasize on social issues and societal well-being.

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