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    Essentials of Marketing Study Set 2
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    Exam 17: Pricing Objectives and Policies
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    A Marketing Manager May Choose a Pricing Objective That Is
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A Marketing Manager May Choose a Pricing Objective That Is

Question 218

Question 218

Multiple Choice

A marketing manager may choose a pricing objective that is


A) sales oriented.
B) status quo oriented.
C) profit oriented.
D) any of these-depending on the situation.

Correct Answer:

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