Multiple Choice
What are value drivers?
A) a set of factors (analogous to cost drivers) that are particularly effective in having a strong differentiation effect
B) a firm's hidden success factor for creating over-the-top product features that will command the highest price in the industry
C) a technique for easily identifying factors that validate a firm's performance
D) a set of factors that verify the unique nature of a firm
E) a set of guidelines for identifying the most promising upscale attributes to incorporate into a product
Correct Answer:
Verified
Correct Answer:
Verified
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