Multiple Choice
Dan Heath is the majority owner of Plain Truth Advertising. He hires Shirley Downs as his chief executive officer (CEO) . In terms of an economic model, Mr. Heath is the __________ and Ms. Downs is the _________.
A) agent; principal.
B) principal; agent.
C) principal; intermediary.
D) agent; intermediary.
Correct Answer:
Verified
Correct Answer:
Verified
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