Multiple Choice
Which of the following is NOT one of the ten questions suggested for use in evaluating public relations plans?
A) Does the plan include analysis of recent editorial coverage?
B) Do the PR people understand the product's strengths and weaknesses?
C) Is the plan acceptable to marketing?
D) Are the objectives specific and measurable?
Correct Answer:
Verified
Correct Answer:
Verified
Q34: When determining relevant target audiences for public
Q35: Which of the following is a criticism
Q36: When companies establish a worthy cause themselves
Q37: In public relations,internal audiences include all of
Q38: Offering a press release to only one
Q40: For many companies,the PR function is moving
Q41: Marketing public relations activities are less likely
Q42: Which of the following is NOT an
Q43: Which of the following promotional activities would
Q44: Which of the following is NOT a