Multiple Choice
_____ are individuals who act as salespersons for a number of local stations and represent them in their dealings with national advertisers.
A) Station managers
B) Affiliates
C) Negotiators
D) Station reps
Correct Answer:

Verified
Correct Answer:
Verified
Related Questions
Q25: _ is the term used for local
Q26: Each of the following is a benefit
Q27: Which of the following statements about commercial
Q28: Television can offer advertisers selective coverage of
Q29: A study by Forrester Research suggests that
Q31: Because most TV commercials last only 30
Q32: In Canada,television audiences are measured by:<br>A) CCAB
Q33: Why do advertisers use the image transfer
Q34: _ are less likely to be heavy
Q35: Which of the following does NOT limit