Multiple Choice
A marketing manager who wants to analyze the firm's sales should be aware that:
A) sales invoice files contain little useful information.
B) the best way to analyze sales data is according to geographic regions.
C) sales analysis involves a detailed breakdown of a company's sales forecasts.
D) sales analysis may not be possible unless the manager has made arrangements for the company to capture identifying information about each sale.
E) a manager can never have too much data.
Correct Answer:
Verified
Correct Answer:
Verified
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